Nutella, marshmallow fluff, and the Reese’s spread are all fairly popular, but not as ubiquitous as peanut butter. Apple butter is probably my favorite, although I’m not sure if it’s popular outside of my region (mid-Atlantic).

e: I just looked it up and never realized that apple butter was of Dutch origin, which makes sense because you see it a lot in Mennonite markets. Apparently in your part of the world it’s called “appelstroop”?

The only other spread that I’ve seen people eat is Nutella, a sugary hazelnut spread. Outside of PB&Js, of course.

It’s growing. I work in a grocery, we’ve definitely gotten a lot more stuff in that section over the years, but most of it is variations on nut butters.

Please note that most American peanut butter has a ton of sugar in it already.

Jif, Skippy, and Peter Pan all contain loads of sugar. And no American actually follows the serving size.

Stuff like that certainly exists here, but it’s not super common.

Peanut butter is pretty much our standard of that type of thing. We use jellies/jams/marmalades/etc also, often paired with peanut butter.

Nutella is popular, but not nearly as much as peanut butter.

Marshmallow fluff (basically marshmallows melted into a spread) exists and used to be more popular, but is basically seen a a novelty item now.

We also have apple butters, pear butters, etc. They’re basically a very thick apple sauce that can be spread on food. They’re not super common, though. You’ll mostly find them at specialty stores, farmer’s markets, or farm stands.

Beyond that, the type of stuff you mentioned are fairly uncommon. If people get them, it’s likely as a novelty for a special occasion. Maybe a kid’s birthday party or something like that. They’re not the type of thing people will keep in their house and have frequently.

55% of the ingredients is just sugar

Is that something Americans would eat

Yeah, more than likely lol it sounds pretty good

Dutch guy laughing in hagelslag

We like Nutella.

I’d try this. Though I am not a fan of crunchy peanut butter, chocolate and malt ball pieces would be awesome.

In California, at least, dulce de leche is also pretty common, though usually on desserts or in drinks; not so much on toast.

I wouldn’t consider this a common product in the United States but I wouldn’t say it would be out of place either.

Peanut butter is most common, and Nutella became really prominent in recent history in the US but we also have cookie butter, marshmallow fluff, Cookies and cream spreads and S’mores spreads.

In the north east US, there’s a marshmallow spread called Fluff, which is usually paired with peanut butter on toast and called a fluffer nutter.

Cookie butter is dangerously addictive.

We have something called apple butter, which is a very dark thick applesauce spread.

Edit: you call it applestroop

This looks like it would be yummy, but when I spread peanut butter I have the intent of getting some protein in there. I use the “just peanuts and salt” kind, and my jam is mostly berries, (strawberry blueberry açai) with a little xylitol instead of sugar.

So, not for lunch. But for dessert, sure!

Other things? Yes. This thing? Absolutely not. Closest thing would be Hazelnut spread (such as Nutella), which I’m pretty sure is just a gelatinous chocolate.

Health food stores will often have other nut butters as spreads. Almond butter is common, sunflower butter is common because some schools ban peanuts. Nutella is pretty popular, there’s also people who do marshmallow fluff on their sandwiches. There’s also “goobers” - which has peanut butter mixed with jelly.

For savory spreads - mayo and yellow mustard (look up the brand “French’s” - I imagine a German would be horrified at the most popular mustards here.) There’s also sub dressing - oil and vinegar.

Is marmite a thing in Germany? It’s not common at all here - I get it from a Indian grocery store.