Gift cards make great stocking stuffers — just as long as you don’t stuff them in a drawer and forget about them after the holidays.

Americans are expected to spend nearly $30 billion on gift cards this holiday season, according to the National Retail Federation. Restaurant gift cards are the most popular, making up one-third of those sales.

Most of those gift cards will be redeemed. Paytronix, which tracks restaurant gift card sales, says around 70% of gift cards are used within six months.

But many cards — tens of billions of dollars’ worth — wind up forgotten or otherwise unused. That’s when the life of a gift card gets more complicated, with expiration dates or inactivity fees that can vary by state.

  • fuckwit_mcbumcrumble@lemmy.world
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    11 months ago

    Gift cards are terrible gifts and I wish people would stop giving them. Just give them straight cash money to spend on whatever they want, an item they actually could use, or even better, nothing at all if they don’t actually need it.

    • cobysev@lemmy.world
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      11 months ago

      I explicitly ask for gift cards, because the last thing I need cluttering up my house are random gifts that people got me. I’ve gotten to the point where I don’t really care for surprise gifts, and I feel like a jerk telling people exactly what to get me. So I just ask for gift cards, and I use the money to buy my own gifts.

      My wife and I don’t really buy each other gifts anymore. We just buy ourselves something we want and say, “This is my Christmas gift from you!” Repeat for birthdays, etc. Not having any expectations of buying/exchanging gifts is liberating for us.

      • ballskicker@sh.itjust.works
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        11 months ago

        Same, I’d rather have people help me subsidize big purchases with gift cards than buy me stuff I don’t need or want. The in-laws especially hate giving gift cards so for years the wife and I tell them we just don’t want anything for the holidays. This year they finally caved and sent us some gift cards. I’d rather have to pay $50 less for an expensive tool/toy than have $50 worth of even more junk cluttering up my house

      • fuckwit_mcbumcrumble@lemmy.world
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        11 months ago

        My wife and I don’t really buy each other gifts anymore. We just buy ourselves something we want and say, “This is my Christmas gift from you!” Repeat for birthdays, etc.

        This is what I prefer. Instead of getting a gift card and feeling obliged to buy something from X retailer. Sometimes I just don’t want to buy something from them. Whether it’s cheaper elsewhere, or I just don’t trust them for that item so I either have to pay more just to use the gift card, or risk getting a knockoff.

        With straight cash money I can spend it whenever I want, on whatever I want, wherever I want.

    • guyrocket@kbin.social
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      11 months ago

      I agree. I always try to give cash over gift cards. Much more flexible and does not expire.

      Gift cards are a hassle because you have to keep careful track of them and be sure you have them when going to that exact business. Cash just goes with your cash.

  • Smoogs@lemmy.world
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    11 months ago

    When you buy a gift card, a retailer can use that money right away. But it also becomes a liability; the retailer has to plan for the possibility that the gift card will be redeemed.

    Oh those poor poor capitalists.

  • 9point6@lemmy.world
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    11 months ago

    Holy shit the US has some consumer protection we don’t have over here (at least in the UK)

    A legally enforceable 5y minimum expiration for a gift card is a fucking great idea.

    • Slowy@lemmy.world
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      11 months ago

      In Canada they never expire unless the store goes out of business. There’s a few exceptions for things that are services rather than freely spent balance but yeah, to me it seems unfair that they would be able to just absorb that money.

    • EmergMemeHologram@startrek.website
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      11 months ago

      Realistically they get really fucking annoying to keep on your books longer than that anyways.

      You’ve got this weird accumulating liability account just sitting there until they expire or you can write them off.

      • 9point6@lemmy.world
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        11 months ago

        For sure, but I had an “expires in 6 months” gift card for a restaurant over here a year ago. Could have done with not feeling forced to squeeze it in-between existing plans

        • EmergMemeHologram@startrek.website
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          11 months ago

          That’s short.

          Starbucks stars have actually got me to stop buying their product. I get an email saying my stars expire, but not how many, after 12 months and gave up on it

        • Wahots@pawb.social
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          11 months ago

          Six months seems downright criminal, especially if it’s to a small restaurant. Two years should be the absolute minimum.

    • RBG@discuss.tchncs.de
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      11 months ago

      Uhm, don’t have a concrete source here but AFAIK in the EU gift cards that have been bought by paying money into them are not allowed to expire, and I would have thought the UK has similar laws.

      Coupons from magazines are not something anyone spent money on so they can have expiry dates.

  • avrstory@lemmy.world
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    11 months ago

    It’s like the plot of Office Space, but in reverse. Corporations steal pennies from consumers. The only difference is that it’s legal when they steal from you.

  • merthyr1831@lemmy.world
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    11 months ago

    gift cards and virtual app balances allow companies to operate as unregulated banks, and take out massive loans using their unspent balance as collateral. It’s a clever way to avoid the typical regulations in holding client money

    • LufyCZ@lemmy.world
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      11 months ago

      Gift cards would cease to exist overnight if that was a requirement.

      They hope you forget, it’s free money.

      But if every dollar had to be worth a dollar, there would be no space to squeez in operating costs - issuance, accounting, all that jazz.

      Sure, they’ll bring in a couple more customers maybe, sure, you can make some money on the interest in the meantime, but it just wouldn’t be worth it IMO.

      • quams69@lemmy.world
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        11 months ago

        “Gift cards would cease to exist overnight if that was a requirement.”

        Okay 👍

        • LufyCZ@lemmy.world
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          11 months ago

          Obviously it’s a hyperbole.

          Please share your argument or don’t waste the bandwidth of your lemmy server.

      • Deceptichum@kbin.social
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        11 months ago

        There’s always going to be free money involved.

        For every $50 gift card there’s still that $1.87 you have remaining from your not exactly $50 purchase that’s too much of a hassle to ever use again.

        • rdyoung@lemmy.world
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          11 months ago

          Some places like Costco, Dunkin, etc let you merge balances so you can actually use them. Ones that don’t support it via the website/app usually will do it for you in store or via support channels.

          It’s apparently not known that we have made some improvements to the way companies deal with gift cards and store balances. This is thanks to that little appreciated consumer protection bureau. It used to be that they could take monthly fees starting immediately and could have balances expire after a year or any arbitrary block of time.

          • swab148@startrek.website
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            11 months ago

            I’m in Texas. I’ve been cashier in multiple roles, between my entry-level stuff and sometimes having to fill in. I don’t know about the laws elsewhere. Every payment system I’ve ever used had a way that you could split payment, and usually if it was a debit card of any sort, it would just take whatever was left in the account and you’d have a remaining balance, payable any other way. That said, if anyone is ever thinking about getting me a gift card, I just tell them to give me the cash equivalent, it’s more useful than cards.

            • rdyoung@lemmy.world
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              11 months ago

              I wasn’t even going to worry about covering that angle. These days Costco, sheetz, etc all track your balance on your account so for most businesses people would use most often this old time issue with having a few pennies left isn’t actually a problem anymore.

              As for the laws, the cfpb is a federal agency. I remember when that was created and I remember what shady shit businesses would play with gift cards to pad their bottom line.

    • devious@lemmy.world
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      11 months ago

      Refund automatically to who? Most gift card sales are fairly anonymous, and I much prefer that than having to give details out.

      • rdyoung@lemmy.world
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        11 months ago

        How so? People laundering money aren’t going to wait that long for clean funds ignoring the obvious issues with then attempting to refund cash to fake names and addresses because if the so called launderers used their real info it would be too easy to prosecute them.

        Long story short, this would be the most inefficient way to clean cash.

    • Xabis@lemmy.world
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      11 months ago

      Reward points if using a credit card to purchase.

      Also, some stores in the states at least, like Kroger, give their own points for fuel.

      • joenforcer@midwest.social
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        11 months ago

        Also cash feels much less personal when giving a gift.

        “I know you like X, so here’s a gift card to experience more of X” feels more thoughtful than “here’s some green cotton, do whatever”.

    • Alexstarfire@lemmy.world
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      11 months ago

      I’m with you… but, sometimes you can get gift cards cheaper than what they are worth. Like, pay $40 for a $50 gift card to Lowes. If you know a person likes a place it’s a way to get more bang for your buck.

  • BonesOfTheMoon@lemmy.world
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    11 months ago

    I think it depends on where the card is from. I love an Amazon gift card because I can always find something there, but my aunt had someone buy her an Aritzia gift card, which is a store for very young women mostly and almost all the sizes are extra small, and she’s 85. She calls it “the store for girls who like to show off their.behinds”.

    She ended up taking me shopping with the card, but I’m 49 so all I found were leggings, and that’s useful but it’s really dumb to buy someone something that’s so age focused.

  • AgentGrimstone@lemmy.world
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    11 months ago

    I’ve gotten 3 Starbucks gift cards. I get that it’s really popular but I wish it wasn’t people’s go-to gift card.

    • Mr_Blott@lemmy.world
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      11 months ago

      I bet you can name 3 people who don’t give a fuck about you, but felt guilty enough to feel the need to line a billionaire’s pockets smh

      Just tell them not to bother

      • EmergMemeHologram@startrek.website
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        11 months ago

        For my wife’s work White Elephant (which she organized) she got stuck with a lottery ticket for $10 under the budget which she lost on, so she essentially got nothing.

    • MonkeMischief
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      11 months ago

      I enjoyed getting the free coffee, tipping for it, and just never going back. I had a boss that would always do this. But hey I actually like coffee even if I try to be discerning where I get it from.

      Know what’s useless? Google Play cards.