@Not_mikey @Wxfisch Yes, the average consumer is quite susceptible to marketing and follows trends in everything from clothes to food & drink to toothbrushes. Many will look around at their peers and try to “keep up with the Joneses”. Rather than evidence that car companies are simply responding to consumer demand, that shows they’re creating the demand that most benefits their bottom line and looser regulation on vehicles classified as light trucks is a big part of why they market what they do.