Results of the study:

Notably, all our treatments surpass human performance substantially, achieving persuasive rates between three and six times higher than the human baseline.

UP TO 6 TIMES MORE PERSUASIVE!!1

we demonstrate that LLMs can be highly persuasive in real-world contexts, surpassing all previously known benchmarks of human persuasiveness. Their effectiveness also opens the door to misuse, potentially en-
abling malicious actors to sway public opinion [12] or orchestrate election interference cam-
paigns [21]. Incidentally, our experiment confirms the challenge of distinguishing human- from
AI-generated content [22–24]. Throughout our intervention, users of r/ChangeMyView never
raised concerns that AI might have generated the comments posted by our accounts. This hints
at the potential effectiveness of AI-powered botnets [25], which could seamlessly blend into on-
line communities .

Oh shit.