The report recommended that if global red meat eating was cut by 50%, the “planetary health diet” would provide nutritious food to all while tackling the harms caused by animal agriculture, which accounts for over 14% of all greenhouse gas emissions worldwide. It suggested individuals – particularly in wealthy countries – should increase their consumption of nuts, pulses and other plant-based foods while cutting meat and sugar from their diets.
A leaked document seen by the climate website DeSmog reveals that helping to fuel this backlash was a PR firm, Red Flag, which represented the Animal Agriculture Alliance, a meat and dairy industry coalition set up to protect the sector against “emerging threats”, and which has staff from Cargill and Smithfield Foods – two of the world’s five largest meat companies – on its board.
Reminds me of BP’s carbon footprint bullshit. Blaming the individual’s “life choices” instead of oil/gas industrial complexes.
The BP Carbon Footprint is like the god emperor, pantheon example of this because a) it serves to individualize the shit BP is doing and b) even the critique of it often runs into the territory of defending BP because people usually just go for “I want to drive my car everywhere, have cheap flights everywhere and never think about how much I’m consuming” and vote accordingly. Plays out like the individual carbon footprint is bullshit, it’s all 100 companies doing it all, the weakening of which I vehemently oppose at every opportunity in the worlds saddest act of protest.
It’s infuriating. Chuds will be all “And who buys their products?” while completely ignoring how much excessive waste companies produce. The clothing industry is one example, where they ship thousands of pounds of unsold products to other countries and light it on fire or throw it all into a pit.
Even when I reduce my carbon footprint by boycotting companies or buy less clothes and buy them used, it has zero impact because a freight ship running on oil travels from Taiwan to Argentina where it dumps 60,000 pounds of clothes made from polyester into the ocean.
Nevermind shit like the US military.