McDonald's tells U.S. restaurants it's not a 'political brand' after Trump visit
www.cnbc.com
McDonald's said it is not endorsing a presidential candidate after Trump's visit to one of its restaurants.

Cross-posted from ā€œToo Bad, So Sad, Too Late - McDonaldā€™s tells U.S. restaurants itā€™s not a ā€˜political brandā€™ after Trump visitā€ by @JimmyBigSausage@lemm.ee in !news@beehaw.org

Excerpt:

Though President Donald Trump visited a Pennsylvania McDonaldā€™s location on Sunday, the fast-food giant is trying to stay neutral in the presidential race.

ā€œAs weā€™ve seen, our brand has been a fixture of conversation in this election cycle. While weā€™ve not sought this, itā€™s a testament to how much McDonaldā€™s resonates with so many Americans. McDonaldā€™s does not endorse candidates for elected office and that remains true in this race for the next President,ā€ the company said in an internal message viewed by CNBC and confirmed by a source familiar with the matter.

I havenā€™t eaten at a McDonalds since before covid, and I donā€™t really miss it.

  • kobra@lemm.ee
    49Ā·
    2 days ago

    They did know beforehand, an AP article said as much:

    ā€œUpon learning of the former presidentā€™s request, we approached it through the lens of one of our core values: we open our doors to everyone,ā€ the company said. ā€œMcDonaldā€™s does not endorse candidates for elected office and that remains true in this race for the next president. We are not red or blue ā€“ we are golden.ā€

    • vodka@lemm.ee
      12Ā·
      2 days ago

      Open doors to anyone, by closing them for anyone not pre approved to show up when Trump was there.

    • RestrictedAccount@lemmy.world
      22Ā·
      2 days ago

      To be fair, they canā€™t stop a franchisee from being a dip shit - even though it is causing serious damage to the brand.

      • barsquid@lemmy.world
        10Ā·
        2 days ago

        They can. They own the property as a requirement for franchising. If they donā€™t want it to happen they can deny the request and remove for trespassing anyone who doesnā€™t cooperate.

      • kobra@lemm.ee
        8Ā·
        2 days ago

        They couldā€™ve theoretically played it that way, but they didnā€™t. They said they got the request and approved it.