Wall Street Journal (paywalled) The digital payments company plans to build an ad sales business around the reams of data it generates from tracking the purchases as well as the broader spending behaviors of millions of consumers who use its services, which include the more socially-enabled Venmo app.

PayPal has hired Mark Grether, who formerly led Uber’s advertising business, to lead the effort as senior vice president and general manager of its newly-created PayPal Ads division.

  • unconfirmedsourcesDOTgov@lemmy.sdf.org
    5·
    6 months ago

    Everything is transient and eventually becomes shitty, sure, but I generally trust them because they’re able to make money just from people using the service. I don’t know how profitable they are, but I am reasonably certain that as the card issuer they get a cut of every transaction. Given that they aren’t issuing physical cards and have no obvious costs other than maintaining their platform, I don’t see a reason not to trust them in the medium term.