• GregorGizeh@lemmy.zip
    link
    fedilink
    arrow-up
    3
    ·
    2 months ago

    But then why all the elaborate, intrusive and likely expensive (for the corp) user profiling? If the most effective advertising is just blasting random mildly related suggestions at the consumer that seems a huge waste of money.

    • IninewCrow@lemmy.ca
      link
      fedilink
      English
      arrow-up
      4
      ·
      2 months ago

      They used to fire the shot gun randomly all over the place.

      Now they fire it more in our general direction.

      And they keep walking closer and closer to us with every shot.

    • hitmyspot@aussie.zone
      link
      fedilink
      arrow-up
      2
      ·
      2 months ago

      Shotgun approach gets some bites and is cheap per ad. Targeted approach is more expensive to do and for advertisers tonsay for. However, its more effective. If they could all be targeted well, they wouls